European Film Sales

• The European Film Sales support shall encourage and support the wider transnational distribution of recent European films by providing funds to European sales agents, based upon their performance on the market, for further reinvestment in the acquisition, promotion and distribution (including online) of recent non-national European films.
• Improvement in the trans-national distribution of recent non-national European films.
• Increase in the investment in the production, acquisition, promotion, theatrical and online distribution of non-national European films.
• Develop links between the production and distribution sector thus improving the position of non-national European films.

• In order to be eligible, the applicants, beneficiaries and affiliated entities must be be legal entities (public or private bodies) established in one of the eligible Creative Europe Participating Countries and be established in one of the countries participating in the MEDIA strand of the Creative Europe Programme and owned directly or indirectly, wholly or by majority participation, by nationals from such countries.
• European Sales Agents - that is a European company, acting as an intermediary agent for the producer, who specialises in the commercial exploitation of a film by marketing and licensing a film to distributors or other purchasers for foreign countries.
• Be appointed as sales agent by the producer of each film declared or supported by way of a written contract or agreement to sell the film in at least 10 countries participating in the MEDIA strand.
• Consortium composition: only applications by single applicants are allowed (single beneficiaries; affiliated
  entities and other participants are allowed, if needed.
• Download the full 2024 European Film Sales call document for full details.

There are two phases for the funded activities:

1. The generation of a potential fund which will be attributed according to the performance of the company on the European market.
2. The implementation of the action - the potential fund thus generated by each company must be reinvested in:
   - minimum guarantees or advances paid for the international sales rights on eligible non-national European films;
   - the promotion, marketing and advertising on the market of eligible non-national European films
3. Download the full 2024 European Film Sales call document for full details.

The total available call budget is €5,349,604 million.

• The potential fund generated will not exceed the maximum threshold of €750,000 per applicant. Shall the sum of all generated funds exceed the available budget, the potential fund of each sales agent will be reduced proportionally.
• Download the full 2024 European Film Sales call document for full budget details and how the amount of the potential fund will be calculated.