The culture subprogramme provides funding to organisations in the arts, craft, design and heritage fields to work across Europe, to reach new audiences and to develop skills needed in the digital age. The programme contributes to safeguarding cultural and linguistic diversity by helping European cultural works to reach new audiences in other countries.


The MEDIA sub-programme supports European film and audiovisual industries in the development, distribution and promotion of their projects. It also offers opportunities to develop skills in traditional and new media technologies as well as supporting European companies in targeting markets and networks within and beyond European borders. 


The Cross-sectoral strand provides funding for activities and events that are common to both the MEDIA and Culture Sub-programmes. From 2016, this will include a Creative Sectors Guarantee Facility, a new sector specific instrument on the European Financial market.